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How product content strategy helps in product management

Product content strategy brings a lot of product-centric approach in our content processes so that content contributes directly to the product metrics. The scope of work in product content strategy is multi-dimensional and it brings a lot of clarity, focus, assurance, and the right velocity in the product operations across all the functions and teams in an organization.

In this talk, Vinish will talk about strategic content’s role in planning and designing the product positioning, in onboarding and retention, in growth, and how content and design make a great product. The key takeaways are:

  • How the teams in product, design, engineering, marketing, and research end up designing flawed products in the absence of product content strategy
  • How product content strategy helps you identify the gaps and risks in the product roadmap, and early enough
  • How strategic content helps you in direct and measurable product metrics

 

Vinish Garg is speaking at the Outcome Conference 2023, in Chandigarh.

Vinish Garg

Independent—product leadership, UX, content strategy, systems

You are part of the stage.

The stage is set to discuss the design practices, the content models, the design systems, the product management principles, the leadership and system thinking, and the why and how we work. In this talk, Vinish shows how the teams can design more scaleable products if they invest in product content strategy.

Outcome is about the standards, about our individual and collective intelligence in our work. Get your tickets today and we shall see you in Chandigarh, on February 10-11.

Our friends and partners

Immanent Solutions is an official partner with Outcome 2023, a UX and product management and content strategy conference in Chandigarh, by Vinish Garg.

Immanent Solutions—Our partners for the Outcome 2023. 

Immanent Solutions is a power hub of Blockchain Solution Architects who aim to create robust solutions that give wings to your business ideas. See their website for more details.

vhite is the official sponsor of Outcome Conference 2023, a product management, UX, content strategy and design, and system thinking and civic design conference in Chandigarh, by Vinish Garg.
EDC Building is the venue of the Outcome conference 2023, Chandigarh.

Your chance to partner with us.

Our friends and partners in the past events

Aircare as one of the sponsors and partners of Outcome—a UX, design, and content strategy conference in Chandigarh, by Vinish Garg.
Thisten as one of the sponsors and partners of Outcome—a UX, design, and content strategy conference in Chandigarh, by Vinish Garg.
Modulor Capital as one of the sponsors and partners of Outcome—a UX, design, and content strategy conference in Chandigarh, by Vinish Garg.
biz:Examiner as one of the sponsors and partners of Outcome—a UX, design, and content strategy conference in Chandigarh, by Vinish Garg.
2gthr as one of the sponsors and partners of Outcome—a UX, design, and content strategy conference in Chandigarh, by Vinish Garg.
vhite as one of the sponsors and partners of Outcome—a UX, design, and content strategy conference in Chandigarh, by Vinish Garg.